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Iksan City Captures MZ Generation with Virtual YouTuber 'Seodong'
- Writing language: Korean
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Summarized by durumis AI
- Iksan City is running a YouTube channel that uses the local historical and cultural character 'Seodong' to communicate with the MZ generation, promoting city administration and spreading awareness of Baekje history.
- The virtual YouTuber 'Seodong' introduces the life story of King Mu, a historical figure of Iksan, in a witty way, strengthening two-way communication with viewers. The city is reviving history and culture in a modern way through this channel.
- Iksan City plans to strengthen various contents using 'Seodong', and will produce two new videos every month until the end of the year, and will also pursue collaborations with companies and other local governments.
Iksan City is gaining popularity among MZ generation by utilizing 'Seodong', a local historical and cultural character.
'Seodong' promotes Baekje history and city policies through YouTube channels, achieving remarkable results with approximately 10,000 views per episode.
The virtual YouTuber 'Seodong' wittily introduces the life story of Muwang, a historical figure of Iksan, and strengthens two-way communication with viewers.
Iksan City plans to revitalize history and culture in a modern way through this channel and strengthen various contents based on Seodong.
The city plans to produce two new videos every month until the end of the year and is also planning collaborations with businesses and other local governments.
A city official said, "In Iksan, the city of Muwang, we can revitalize Seodong in a modern way and promote it in a witty way to citizens."
Source - Iksan City
