This is an AI translated post.
The Evolution of Virtual Idols, Listening to the Voices of Fans
- Writing language: Korean
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Summarized by durumis AI
- Pink Bus has renewed itself by reflecting fan feedback, improving modeling technology, and adding development staff, which has received positive reviews and shown potential for growth.
- The virtual idol market has become more active following the success of Playve, and various companies such as SM Entertainment and HYBE are introducing virtual idols.
- The success of virtual idols can be attributed to the importance of music, and Playve has achieved success with popular music and has confirmed its entry into the Japanese market, showing its potential for further growth.
- Pinkbus, renewed with fan feedback
- Various virtual idols emerge
- Music is the key to success
Source - DeepMind
Virtual idol group Pinkbus (Haena, Luri, Gina) has renewed their image based on fan feedback. The group, which debuted in May, recorded high viewership but also received criticism for its modeling technology. Fans pointed out issues with facial textures, inter-brow ratios, and consistency in drawing style. Deepmind's agency reflected this feedback by adjusting character proportions, unifying the drawing style, and received positive reviews. After the renewal, the development staff was also reinforced, showing the growth potential of Pinkbus.
The initial characters were created through outsourcing, and there were difficulties due to a lack of development personnel. During the renewal process, exaggerated facial shapes, long legs, and other proportion issues were adjusted, and the drawing style was unified. After the renewal, positive reviews were received, applications increased, and the development staff was reinforced.
The virtual idol market has become more active after the success of Playve. Playve started with 75,000 initial sales and achieved success by recording approximately 570,000 sales with its second mini album. Later entrants are also emerging one after another. SM Entertainment's Naivis, HYBE's Cindy Eight, Ort Boys utilizing webtoon IPs, and Onmind's Ionit are among the various virtual idols interacting with fans. They are showcasing their individuality by communicating with fans through different technologies and content.
The key factor in the success of virtual idols is music. Many argue that Playve's success lies in its mainstream music. Playve has also confirmed its entry into the Japanese market by signing an agreement with HYBE Japan. It is anticipated what new groups will emerge in the virtual idol market.
